At a restaurant do you order what you know is great， or do you try something new？ Do you make what you know will sell or try something new？ Do you keep dating new folks or try to commit to someone you already met？ The optimal balance for exploring new things vs exploiting them once found is: 1/3. Spend 1/3 of your time on exploring and 2/3 time on deepening. It is harder to devote time to exploring as you age because it seems unproductive， but aim for 1/3.

我们与粉丝之间的纽带是真正特别的。

在旧的世界里，你用30％的时间创建一种伟大的服务，用70％的时间来营销。在新的世界里，这个比例应该倒过来。

Change starts with a single step, but it takes a collective effort to make it last.

表演的艺术是倾听的艺术。