2009年:贝索斯致股东信《执着于用户体验》
Behavior, as such, is not to be regarded as a mere chain of muscular contractions, but rather as a purposive and cognitive affair.
让团队发挥最大潜能的方法是,以困难但可达成的目标挑战他们,以真诚与信任鼓励他们,以扣人心弦的愿景激发他们,和以同理心倾听他们。
Technology should serve both progress and preservation.
Simplicity is not the absence of complexity, but the resolution of it.