Never take yourself too seriously. Nobody else does.
我不想因为出名而被记住,我想因为勇敢而被记住。
The first step in liquidating a people is to erase its memory. Destroy its books, its culture, its history. Then have somebody write new books, manufacture a new culture, invent a new history. Before long the nation will begin to forget what it is and what it was.
The most successful brands are those that connect emotionally with consumers.