I don't want to be remembered; I want to be felt.
The mind tends to perceive objects as well-organized patterns rather than separate components.
创新不仅仅是关于新产品;而是关于重新思考我们如何解决老问题。
了解心灵的方法是对其进行逆向工程:弄清楚自然选择设计它来完成什么任务。