The capacity of the human mind for formulating and solving complex problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world.

Leadership is not about being in charge. It's about taking care of those in your charge.

我不在乎过去，我在乎未来。

我们彼此相连，生物上相连；与地球相连，化学上相连；与宇宙的其余部分相连，原子上相连。

We don't just sell beverages—we sell moments of refreshment in people's lives.

Architecture is about creating places, not just spaces.

预测未来的最好方法就是创造未来。

定义属于下定义的人，而不属于被定义的人。