Life is about making mistakes and learning from them. That's how you grow.

I'm not superstitious, but I am a little stitious.

社会的进步取决于每个人的努力。

What a fool old Adam was. Had everything his own way; had succeeded in gaining the love of the best looking girl in the neighborhood, but yet unsatisfied with his conquest he had to eat a miserable little apple.

The greatest obstacle to being heroic is the doubt whether one may not be going to prove one's self a fool; the truest heroism is to resist the doubt; and the profoundest wisdom, to know when it ought to be resisted, and when it be obeyed.

当天赋不努力时，勤奋胜过天赋。

True disruption comes from understanding consumer needs before they articulate them.

知道自己了解别人，设身处地为别人着想，体会别人感受。

Let me be very clear: We at Apple reject the idea that the benefits of technology are limited to the privileged few.