Think like a novice user when making products.

The future of forestry lies in technology, but it must serve nature, not exploit it.

"Freedom is nothing else but a chance to be better."

There is no such thing as great wisdom in the world, just as there is no such thing as talent. What exists is triviality. If you keep doing repetitive things, you become an expert; if you do repetitive things with special focus, you become a master.