One strategy: "We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient."
故事的力量在于它能够激发创造力。
平庸的标志不是不愿意改变。平庸的标志是长期的不一致。
The most effective way to destroy people is to deny and obliterate their own understanding of their history.
银行的关键功能是将非流动性资产转化为流动性负债。
Are you upset, little friend? Have you been lying awake worrying? Well, don't worry. I'm here. I'm here to give you reassurance. Everything is all right. The famine will end...the sun will shine tomorrow...
I don't sing because I'm happy. I'm happy because I sing.
我不想出名;我想在我做的事情上做到最好。
Small changes in incentives can lead to large changes in behavior.