The meaning of "knowing" has shifted from being able to remember and repeat information to being able to find and use it.
User don't want technology, they want better experience.
The only obsession everyone wants: 'love.' People think that in falling in love they make themselves whole? The Platonic union of souls? I think otherwise. I think you're whole before you begin. And the love fractures you. You're whole, and then you're cracked open.