A company's culture is defined by the actions of its leaders, not just their words.

We are all leaves on the great tree of evolution.

"We are all stories in the end, just make it a good one."

"It's funny how you can forget everything except people loving you."

'Jeff, what does Day 2 look like?' 'Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1.' To be sure, this kind of decline would happen in extreme slow motion. An established company might harvest Day 2 for decades, but the final result would still come.