所有有效广告的秘密不在于创造新的和巧妙的文字和图片,而在于将熟悉的文字和图片置于新的关系中。
The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
The things we admire in men, kindness and generosity, openness, honesty, understanding and feeling, are the concomitants of failure in our system. And those traits we detest, sharpness, greed, acquisitiveness, meanness, egotism and self-interest, are the traits of success.
每个圆点都是一个独立的生命。
The future of transportation is electric.
"The stage is a place where the dead return."
"In every ending, there is a beginning waiting to be discovered."
The most important thing is to tell a good story. Everything else is secondary.