出自先秦《荀子·解蔽》。大凡是人，往往都有惑于枝节问题而看不清大局的毛病。说明人性的弱点：看问题不全面，往往惑于表面现象，结果“只见树木，不见森林”，“捡了芝麻，丢了西瓜”。

The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes.

心是一切。你想什么，你就会成为什么。

Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning.

这是友谊的特权，可以胡说八道，也可以尊重她的胡说八道。