所有有效广告的秘密不在于创造新的、巧妙的文字和图片，而在于将熟悉的文字和图片置于新的关系中。

The best way to learn is by doing, not just by listening or reading.

时间总是充满惊喜，它以我们无法预料的方式流动。

There is no despair so absolute as that which comes with the first moments of our first great sorrow, when we have not yet known what it is to have suffered and be healed, to have despaired and have recovered.

最好的镜头往往是最简单的；它们依赖于构图、光线和时机，而不是复杂的设置。