Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.

富人的身体就像高级棉枕头，又白又软又空。穷人的身体就像石头，又硬又粗糙，满是棱角。

困苦受辱不值得忧虑，而自取困辱才值得忧虑。荣耀利益不是真正的快乐，忘掉荣耀利益才是真正的快乐。

"In the end, we are all stories, told and retold, until we become part of the collective memory."