You can obsess about serving your customers/audience/clients, or you can obsess about beating the competition. Both work, but of the two, obsessing about your customers will take you further.
The only true voyage of discovery would be not to visit strange lands but to possess other eyes, to behold the universe through the eyes of another, of a hundred others.
Listen here. Human kindness can't be bought for pennies or silver. Kindness is kindness. Pennies and silver are pennies and silver. Can't mix the wheat with the chaff.