我不是心，我是大脑。

Psychology must be a practical science, concerned with the how and why of mental operations.

解决困难要在它还容易解决的时候下手，消除罪恶要在它还处于微小的时候进行。不要夸耀自己的善行以免助长祸乱，执法时不要手持刑具却犹豫不决。

When something is important enough， you do it even if the odds are not in your favor.

债券市场是市场信心的最终衡量标准。

Customer loyalty is earned through consistency, quality, and a genuine commitment to their needs.

Psychology should be the science of mental life, both of its phenomena and of their conditions.