You're going to pay a price for every bloody thing you do and everything you don't do. You don't get to choose to not pay a price. You get to choose which poison you're going to take. That's it.

Fear is the main source of superstition， and one of the main sources of cruelty. To conquer fear is the beginning of wisdom， in the pursuit of truth as in the endeavour after a worthy manner of life.

The key to success in business is not just about making money, but about creating value for customers.