The best designs come from limitations, not endless possibilities.
理解嗅觉系统的工作原理不仅仅是理解嗅觉，还包括理解大脑如何处理信息。
忠于自己，永远不要让成功冲昏头脑。
真相往往藏在最简单的事物中。
当一扇幸福的门关起的时候，另一扇幸福的门会因此开启，但我们却经常看这扇关闭的大门太久，而忘了注意到那扇已经为我们而开启的幸福之门。
On pivoting: "If you're not stubborn， you'll give up on experiments too soon. And if you're not flexible， you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve."
迭代是创新的关键。你必须不断改进和完善你的想法，直到它们奏效。
The power of a story lies in its ability to connect us to something greater than ourselves.
The architecture of cognition constrains the forms of knowledge representation.